The impact of sales promotion strategies implemented by online retailers in virtual environments on consumer purchase decision. Elegest Elegeş, [S. l.], v. 3, n. 1, p. 1–13, 2023. DOI: 10.64360/p8f8d292. Disponível em: https://elegest.com/index.php/1/article/view/60. Acesso em: 4 nov. 2025.